JAZA, Fernando give back to PH forests
As part of sustainable development goals of Ayala corporation and in response to the Phillipines topping the list of 10 countries most vulnerable to climate change in 2015, Ayala Corporation chairman and CEO Jaime Augusto Zobel de Ayala and president and COO Fernando Zobel de Ayala launched project Kasibulan, a reforestation program that provides an excellent opportunity to integrate Ayala Corporation’s vision to “integrate sustainability in strategy and operations.”
“At the Ayala Group, one of the questions we always ask ourselves is ‘What more can we do to contribute to the growth of the Philippines?’ This is born on the realization that as our businesses continue to grow, so does the impact we have on the economy, the community and the environment. We do not exist in a vacuum,” Jaime Augusto said in a video posted on Ayala Corporation’s Facebook account.
“We believe that the private sector with its resources, its capabilities and network, has a vital role in helping the government in building a strong disaster risk-reduction management infrastructure program,” Fernando said.
The program, which entails the cooperation between employees of Ayala Corporation and locals, started last September in Pagudpud, Ilocos. The reforestation program aims to cover 13,000 hectares of land.