Wednesday 21 February
Powered by Ajaxy
Oct 11, 2017 @ 17:50

Smart taps Amdocs to deliver superior customer experience

 

Smart Communications Inc. has selected US-based software firm Amdocs to enhance customer care as part of its digital transformation journey.

Amdocs, a leading software and services provider to the world’s most successful communication and media companies, will make high quality data accessible in real time to Smart’ nearly 60 million prepaid and postpaid subscribers.

“We wanted to introduce a new way to engage with customers. As opposed to the typical mass-market or segmentation-based marketing campaign, the Amdocs customer engagement solution powered by Amdocs allows us to target individual customers with products and services that can offer them the most value when they are most likely to need them,” said Ernesto R. Alberto, chief revenue officer at Smart.

Amdocs will also deliver dedicated consulting services to help Smart formulate marketing strategies based on deep market insights for better business results.

” Smart will be able to sell more effectively and execute the right retention strategies, driving revenue growth and improving customer loyalty and net promoter scores overall. Amdocs’ approach of combining innovative technology with a dedicated marketing consulting service which focuses on the business outcomes is unique and allows us to drive better results for our customers,” said Gary Miles, chief marketing officer at Amdocs.

Tags: , , , , , , , , , ,

Related Stories
Smart Communications Inc. said long-term evolution (LTE) data traffic tripled last year as the number
Expect this bank to zoom ahead on financial technology.
Smart Communications Inc. continued to provide the fastest LTE speed (long-term evolution) but Globe remained
These "starting out" customers are the market of online loans.


 

Trending News

Recommended on sister sites

Copyright © 2018 Bilyonaryo - Latest news on the richest Filipinos and Family Business.