Ayalas rebrand Cebu Marriott Hotel to Seda
Ayala Land Hotels and Resorts Corp. has appointed its homegrown hospitality brand Seda to manage the property, which has helped spur the growth of Cebu’s tourism/hospitality industry.
AHRC Al Legaspi said the group, which now has 1,255 rooms under its Seda brand, was “ready to fill the needs of Cebu Business Park locators and visitors.”
Since its launch in 2012, the Seda brand has grown significantly. It now has a presence in Bonifacio Global City in Taguig. Davao, Ilolilo, Quezon City, Cagayan de Oro, and Nuvali in Laguna.