BPI opens millennial-friendly branch across Makati headquarters
The flagship branch covers 680 square meters in the busiest streets of Metro Manila.
The Bank of the Philippine Islands (BPI) has stepped up its game in making banking more attractive to customers, especially the tech-savvy millennials. The bank owned by the bilyonaryo Ayala can recently opened its biggest branch to date, which sits on the corner of Ayala and Paseo de Roxas Avenue in Makati City.
The spacious branch stands just across BPI’s head office, but carries new features that would make it more enticing for clients to visit the Instagram-worthy waiting area and Trusted Advice corners.
“We are continually enhancing our customers’ banking experience and developing innovative products and services that cater to their needs,” BPI President and CEO Cezar Consing said in a statement.
“It is not only about expanding our branch footprint, but also about offering what our customers need, and being present where our customers need us to be.”
The plan is to eventually bring the hip layout and design to other branches nationwide.