Emperador int’l sales double in H1

Bilyonaryo Andrew Tan’s Emperador Inc. saw robust sales overseas during the first half amid strong demand.

Emperador’s brandy and whisky businesses in the US, Sweden, Spain, Indo-China, as well as in the United Kingdom, Russia, and China enjoyed a surge in sales.

Whyte and Mackay Ltd, a wholly-owned subsidiary of Emperador in the United Kingdom, reported a 34% jump in sales volume, largely driven by Whyte & Mackay Blended Scotch, which consistently ranks the no. 2 most-selling standard whisky in Scotland. Whyte and Mackay currently owns and operates five whisky distilleries in various parts of Scotland.

Whisky sales in Russia were up by 69%, buoyed by single malt Scotch whisky brand Jura.

Whyte & Mackay also saw robust demand in China with large orders for The Dalmore and Fettercairn range.

“China has bounced back quickly after it re-opened its economy. We are pleasantly surprised at China’s remarkable resilience and its strong preference for luxury and super premium goods has returned so quickly as it began its V-curve recovery. In fact, our sales orders for June and July alone are 125% more than the same period last year,” says Glenn Manlapaz, CEO of Emperador International.

Manlapaz is confident Whyte and Mackay will more than double revenues in China this year.

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